{"id":38908,"date":"2026-03-17T17:52:39","date_gmt":"2026-03-17T15:52:39","guid":{"rendered":"https:\/\/www.fbf.fr\/fr\/?p=38908"},"modified":"2026-05-28T16:31:24","modified_gmt":"2026-05-28T14:31:24","slug":"declinaisons-regionales-de-letude-fbf-ifop-2025-les-francais-leur-banque-leurs-attentes","status":"publish","type":"post","link":"https:\/\/fbf.fr\/fr\/declinaisons-regionales-de-letude-fbf-ifop-2025-les-francais-leur-banque-leurs-attentes\/","title":{"rendered":"D\u00e9clinaisons r\u00e9gionales de l\u2019\u00e9tude FBF-IFOP 2025 \u00ab Les Fran\u00e7ais, leur banque, leurs attentes \u00bb"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\"><strong>La F\u00e9d\u00e9ration bancaire fran\u00e7aise (FBF) et l\u2019institut fran\u00e7ais d\u2019opinion publique (IFOP) d\u00e9voilent les r\u00e9sultats de leur 6\u00e8me \u00e9tude \u00ab Les Fran\u00e7ais, leur banque, leurs attentes \u00bb. Celle-ci dresse notamment le portrait du client bancaire, montre ses principales attentes vis-\u00e0-vis de la banque, l\u2019utilisation qu\u2019il en fait et d\u00e9voile sa vision du secteur<\/strong>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">L\u2019\u00e9tude dresse, dans chaque r\u00e9gion, le portrait du client bancaire.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Pour acc\u00e9der aux r\u00e9sultats de chaque r\u00e9gion :<br>\u2013&nbsp;<a href=\"https:\/\/fbf.fr\/fr\/pour-les-habitants-dauvergne-rhone-alpes-le-secteur-bancaire-reste-un-acteur-cle-de-leconomie-et-de-la-vie-quotidienne-en-france-selon-letude-fbf-ifop-2025-les-franc\/\" target=\"_blank\" rel=\"noreferrer noopener\">Auvergne-Rh\u00f4ne-Alpes<\/a><br>\u2013&nbsp;<a href=\"https:\/\/fbf.fr\/fr\/pour-les-habitants-de-bourgogne-franche-comte-le-secteur-bancaire-reste-un-acteur-cle-de-leconomie-et-de-la-vie-quotidienne-en-france-selon-letude-fbf-ifop-2025-les-francais\/\" target=\"_blank\" rel=\"noreferrer noopener\">Bourgogne-Franche-Comt\u00e9<\/a><br>\u2013&nbsp;<a href=\"https:\/\/fbf.fr\/fr\/pour-les-habitants-de-bretagne-le-secteur-bancaire-reste-un-acteur-cle-de-leconomie-et-de-la-vie-quotidienne-en-france-selon-letude-fbf-ifop-2025-les-francais-leur-banque-l\/\" target=\"_blank\" rel=\"noreferrer noopener\">Bretagne<\/a><br>\u2013&nbsp;<a href=\"https:\/\/fbf.fr\/fr\/pour-les-habitants-du-centre-val-de-loire-le-secteur-bancaire-reste-un-acteur-cle-de-leconomie-et-de-la-vie-quotidienne-en-france-selon-letude-fbf-ifop-2025-les-francais-leu\/\" target=\"_blank\" rel=\"noreferrer noopener\">Centre-Val de Loire<\/a><br>\u2013&nbsp;<a href=\"https:\/\/fbf.fr\/fr\/pour-les-habitants-du-grand-est-le-secteur-bancaire-reste-un-acteur-cle-de-leconomie-et-de-la-vie-quotidienne-en-france-selon-letude-fbf-ifop-2025-les-francais-leur-banque\/\" target=\"_blank\" rel=\"noreferrer noopener\">Grand Est<\/a><br>\u2013&nbsp;<a href=\"https:\/\/fbf.fr\/fr\/pour-les-habitants-de-hauts-de-france-le-secteur-bancaire-reste-un-acteur-cle-de-leconomie-et-de-la-vie-quotidienne-en-france-selon-letude-fbf-ifop-2025-les-francais-leur-ba\/\" target=\"_blank\" rel=\"noreferrer noopener\">Hauts-de-France<\/a><br>\u2013&nbsp;<a href=\"https:\/\/fbf.fr\/fr\/pour-les-habitants-dile-de-france-le-secteur-bancaire-reste-un-acteur-cle-de-leconomie-et-de-la-vie-quotidienne-en-france-selon-letude-fbf-ifop-2025-les-francais-leur-banq\/\" target=\"_blank\" rel=\"noreferrer noopener\">Ile-de-France<\/a><br>\u2013&nbsp;<a href=\"https:\/\/fbf.fr\/fr\/pour-les-habitants-de-normandie-le-secteur-bancaire-reste-un-acteur-cle-de-leconomie-et-de-la-vie-quotidienne-en-france-selon-letude-fbf-ifop-2025-les-francais-leur-banque\/\" target=\"_blank\" rel=\"noreferrer noopener\">Normandie<\/a><br>\u2013&nbsp;<a href=\"https:\/\/fbf.fr\/fr\/pour-les-habitants-de-nouvelle-aquitaine-le-secteur-bancaire-reste-un-acteur-cle-de-leconomie-et-de-la-vie-quotidienne-en-france-selon-letude-fbf-ifop-2025-les-francais-leur\/\" target=\"_blank\" rel=\"noreferrer noopener\">Nouvelle-Aquitaine<\/a><br>\u2013&nbsp;<a href=\"https:\/\/fbf.fr\/fr\/pour-les-habitants-doccitanie-le-secteur-bancaire-reste-un-acteur-cle-de-leconomie-et-de-la-vie-quotidienne-en-france-selon-letude-fbf-ifop-2025-les-francais-leur-banque\/\" target=\"_blank\" rel=\"noreferrer noopener\">Occitanie<\/a><br>\u2013&nbsp;<a href=\"https:\/\/fbf.fr\/fr\/pour-les-habitants-des-pays-de-la-loire-le-secteur-bancaire-reste-un-acteur-cle-de-leconomie-et-de-la-vie-quotidienne-en-france-selon-letude-fbf-ifop-2025-les-francais-leur\/\" target=\"_blank\" rel=\"noreferrer noopener\">Pays de la Loire<\/a><br>\u2013&nbsp;<a href=\"https:\/\/fbf.fr\/fr\/pour-les-habitants-des-regions-provence-alpes-cote-dazur-et-de-corse-le-secteur-bancaire-reste-un-acteur-cle-de-leconomie-et-de-la-vie-quotidienne-en-france-selon-letude-fb\/\" target=\"_blank\" rel=\"noreferrer noopener\">Provence-Alpes-C\u00f4te d\u2019Azur et Corse<\/a><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Une&nbsp;<a href=\"https:\/\/fbf.fr\/fr\/les-francais-leur-banque-leurs-attentes-6eme-etude-fbf-ifop\/\" target=\"_blank\" rel=\"noreferrer noopener\">\u00e9tude nationale<\/a>&nbsp;a \u00e9galement \u00e9t\u00e9 men\u00e9e du 25 ao\u00fbt au 3 septembre 2025 aupr\u00e8s de 4&nbsp;001 Fran\u00e7ais de 18 ans et plus.&nbsp;<strong>Elle montre notamment une forte demande de digitalisation, de s\u00e9curit\u00e9 et de proximit\u00e9. <\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>La F\u00e9d\u00e9ration bancaire fran\u00e7aise (FBF) et l\u2019institut fran\u00e7ais d\u2019opinion publique (IFOP) d\u00e9voilent les r\u00e9sultats de leur 6\u00e8me \u00e9tude \u00ab Les Fran\u00e7ais, leur banque, leurs attentes \u00bb. Celle-ci dresse notamment le portrait du client bancaire, montre ses principales attentes vis-\u00e0-vis de la banque, l\u2019utilisation qu\u2019il en fait et d\u00e9voile sa vision du secteur. L\u2019\u00e9tude dresse, dans [&hellip;]<\/p>\n","protected":false},"author":72,"featured_media":38977,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":"","views":68,"viewed_at":"1773821930"},"categories":[1585,2445,3242,3320,3390,3348,3321,1582,1603],"tags":[3287,3272,3273],"class_list":["post-38908","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-actualites","category-actualites-des-regions","category-en-region","category-rubrique-etudes-et-chiffres-cles","category-image-et-pratique-bancaire","category-industrie-bancaire-francaise","category-mots-cles","category-rubrique-newsroom","category-la-banque-des-particuliers","tag-en-region","tag-industrie-bancaire-francaise","tag-particuliers"],"yoast_head":"<title>D\u00e9clinaisons r\u00e9gionales de l\u2019\u00e9tude FBF-IFOP 2025 \u00ab Les Fran\u00e7ais, leur banque, leurs attentes \u00bb - Actualit\u00e9s - 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